InCharge X - Limited Edition
Rolling Square
Consumer Electronics
the project
InCharge stands as the most successful cable in the history of crowdfunding, with hundreds of thousands of units sold and undergoing over 6 evolutions over time. For the launch of the limited edition Meteor Red, we have created visuals that vividly highlight the hyper-technical features of the cable, including braided nylon and stainless steel construction, along with a powerful 100W charging capability.
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Creative Direction / Content Creation / 3D Motion / Sound Design